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What are Health Scores?

Health scores are automated assessments (0-100) of how healthy your customer relationships are. Quivly calculates a score for each customer by analyzing data across five categories: Revenue, Product Usage, Engagement, Support, and Market Signals.

Score Categories

Each category measures a different dimension of customer health:
CategoryWhat It Measures
RevenueMRR, outstanding balances, renewal timing
Product UsageProduct activity metrics from your data warehouse
EngagementCall frequency and recency
SupportTicket volume, resolution time, response time
Market SignalsExternal signals like funding, hiring, layoffs
Each category receives a score (0-100) and a configurable weight. The overall health score is the weighted sum of all category scores.

Risk Levels

Scores are mapped to risk levels using configurable score buckets. The defaults are:
Risk LevelDefault RangeColor
Healthy75-100Green
Medium50-74Amber
High Risk25-49Orange
Critical0-24Red
Bucket ranges and labels are fully customizable in the health score configuration.

How Scores are Calculated

  1. Metric scores - Each enabled metric is scored 0-100 based on its value relative to configured thresholds
  2. Category scores - Metrics within a category are averaged to produce a category score
  3. Overall score - Category scores are combined using their configured weights (must total 100%)
Example:
CategoryScoreWeightContribution
Revenue8530%25.5
Product Usage6025%15.0
Engagement7020%14.0
Support4015%6.0
Market Signals8010%8.0
Total100%68.5

Where Health Scores Appear

  • Customer list - Health score and risk level columns with trend indicators
  • Customer detail page - Health Score tab with history chart and category breakdown
  • Overview tab - Health score summary widget on every customer’s overview